I'm a content designer with 10+ years of experience building UX content strategy into systems — most recently focused on conversational AI at Meta.
At Meta, I defined content principles Meta's AI business assistant is held to, then translated those principles into system prompts and a suite of LLM judges built to evaluate response quality at scale. I also created an internal judge-building playbook adopted across product, engineering, research, and data science.
Earlier at Meta, I led content design for the company's first generative AI creative tools in Ads Manager. Before Meta, I led UX content and B2B content marketing campaigns at Portent and Yesler (now Accenture).